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People Are Talking About How To Turn Off Facebook Auto-Play Video Ads To Save On Phone Data

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Business Insider - Please note: The Social Media Insights morning email will be delivered exclusively to subscribers of Business Insider Intelligence beginning Jan. 2.We will not publish Insights on December 25, or January 1. Happy holidays from the team at Business Insider Intelligence! TURNED OFF BY AUTO-PLAY: Charles Arthur, tech editor at The Guardian newspaper, has tweeted about how to limit auto-play video ads on Facebook to Wi-Fi only, via iPhone settings. Presumably, the same settings exist on Android. There has been a lot written about how auto-plat videos, which play silently as users scroll through their News Feed, might annoy users on Facebook. The enormous amounts of data these videos might consume is one major concern. (Charles Arthur) WHAT'S AT STAKE WITH SOCIAL MEDIA VIDEO ADS?: In one word, alot. Video ads are key to Facebook's strategy of peeling away ad spend from TV, and to lure big-name and big-budget brand advertisers the social network needs to provid

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